We are unique in having a Ph.D.-directed Market Intelligence team comprised of trained researchers who excel at properly positioning your community in the marketplace – based on your goals.  
 
Market Insights offers pricing analytics to maximize the sales strategy and revenue to sellout.  Market Insights’ leading edge intelligence is leveraged by every TMD professional who manages your property – from Senior Management, Director of Sales/Marketing to the on-site agents. Through the use of proprietary tools and market knowledge The Marketing Directors offers the data and expertise to optimize your community in the marketplace.
 
 All of our Market Insights services are customized based on the needs of the project and may vary from strategic pricing analysis as part of an overall sales strategy to fee-based services such as:

• Ongoing research in order to anticipate and adjust to market shifts
• Inventory control
• Overall market reports including sales statistics, trends and future indicators
• Price elasticity analysis
• Fair share analysis to evaluate and address sales patterns
• Competitive absorption analysis
• Real-time sales pattern analysis to recommend appropriate price increases without slowing the velocity as the market recovers

For a sneak peek at some of these Market Insights reports, click on the samples on the left.

Click below to view custom consulting examples